NOC 11202: Professional occupations in advertising, marketing and public relations

The employment outlook will be Good for professional occupations in advertising, marketing and public relations (NOC 11202) in Prince Edward Island for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to several new positions.

A moderate number of positions will become available due to retirements.

There are a moderate number of unemployed workers with recent experience in this occupation.

Here are some key facts about professional occupations in advertising, marketing and public relations in Prince Edward Island:

Approximately 700 people work in this occupation.

Professional occupations in advertising, marketing and public relations mainly work in the following sectors:

Federal government public administration (NAICS 911): 20%

Other services (except public administration) (NAICS 81): 17%

Provincial and territorial public administration (NAICS 912): 11%

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 11%

Community colleges and C.E.G.E.P.s (NAICS 6112): 9%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 88% compared to 84% for all occupations

Part-time workers: 12% compared to 16% for all occupations

72% of professional occupations in advertising, marketing and public relations work all year, while 28% work only part of the year, compared to 59% and 41% respectively among all occupations. Those who worked only part of the year did so for an average of 46 weeks compared to 41 weeks for all occupations.

13% of professional occupations in advertising, marketing and public relations are self-employed compared to an average of 13% for all occupations.

The gender distribution of people in this occupation is:

Men: 28% compared to 51% for all occupations

Women: 71% compared to 49% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: n/a

high school diploma or equivalent: 10% compared to 28% for all occupations

apprenticeship or trades certificate or diploma: n/a

college certificate or diploma or university certificate below bachelor's: 35% compared to 25% for all occupations

bachelor's degree: 37% compared to 17% for all occupations

university certificate, degree or diploma above bachelor level: 13% compared to 8% for all occupations

The employment outlook will be Moderate for professional occupations in advertising, marketing and public relations (NOC 11202) in Nova Scotia for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to several new positions.

Not many positions will become available due to retirements.

There are a small number of unemployed workers with recent experience in this occupation.

Halifax employs the vast majority of workers in this occupational group in the province. Employment can be short-term, contract-driven, and volatile at times, depending on business conditions and government spending. Business conditions over the forecast period seem slightly positive and those with the right mix of skills and experience shouldn't have as much trouble finding work.

Here are some key facts about professional occupations in advertising, marketing and public relations in Nova Scotia:

Approximately 4,100 people work in this occupation.

Professional occupations in advertising, marketing and public relations mainly work in the following sectors:

Religious, grant-making, civic, and professional and similar organizations (NAICS 813): 16%

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 15%

Universities (NAICS 6113): 10%

Federal government public administration (NAICS 911): 6%

Provincial and territorial public administration (NAICS 912): 5%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 85% compared to 82% for all occupations

Part-time workers: 15% compared to 18% for all occupations

68% of professional occupations in advertising, marketing and public relations work all year, while 32% work only part of the year, compared to 62% and 38% respectively among all occupations. Those who worked only part of the year did so for an average of 43 weeks compared to 42 weeks for all occupations.

15% of professional occupations in advertising, marketing and public relations are self-employed compared to an average of 11% for all occupations.

The gender distribution of people in this occupation is:

Men: 32% compared to 51% for all occupations

Women: 68% compared to 49% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 10% for all occupations

high school diploma or equivalent: 13% compared to 27% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 12% for all occupations

college certificate or diploma or university certificate below bachelor's: 12% compared to 22% for all occupations

bachelor's degree: 54% compared to 20% for all occupations

university certificate, degree or diploma above bachelor level: 18% compared to 10% for all occupations

The employment outlook will be Moderate for professional occupations in advertising, marketing and public relations (NOC 11202) in New Brunswick for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a moderate number of new positions.

Not many positions will become available due to retirements.

There are a small number of unemployed workers with recent experience in this occupation.

These positions are not only found in firms dedicated to providing these services, but within firms operating in other fields but who choose to deliver these services in-house.

Roles within this occupation group are diverse and depend on the type of work being carried-out by the hiring company. Verbal and written communications skills are very important, although there is also a need for skills relating to website and app development, graphic design, videography and editing.

There is a growing emphasis on technology adoption, and this is changing the nature of many roles. Companies are increasingly turning to social media and other digital platforms to carry out advertising/marketing campaigns and public relations management. Therefore, digital literacy is becoming increasingly important and those possessing more technically specialised skills (such as search engine optimization, machine learning, etc.) may have a competitive advantage.

Prospects are greater in the province’s larger urban centres (Fredericton, Moncton and Saint John), where greater concentrations of business services already exist.

Knowledge of both French and English will be required in certain regions of the province.

Here are some key facts about professional occupations in advertising, marketing and public relations in New Brunswick:

Approximately 2,750 people work in this occupation.

Professional occupations in advertising, marketing and public relations mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 13%

Universities (NAICS 6113): 10%

Religious, grant-making, civic, and professional and similar organizations (NAICS 813): 8%

Federal government public administration (NAICS 911): 7%

Provincial and territorial public administration (NAICS 912): 7%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 89% compared to 84% for all occupations

Part-time workers: 11% compared to 16% for all occupations

69% of professional occupations in advertising, marketing and public relations work all year, while 31% work only part of the year, compared to 62% and 38% respectively among all occupations. Those who worked only part of the year did so for an average of 44 weeks compared to 42 weeks for all occupations.

12% of professional occupations in advertising, marketing and public relations are self-employed compared to an average of 10% for all occupations.

The gender distribution of people in this occupation is:

Men: 32% compared to 52% for all occupations

Women: 68% compared to 48% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 11% for all occupations

high school diploma or equivalent: 13% compared to 30% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 12% for all occupations

college certificate or diploma or university certificate below bachelor's: 22% compared to 23% for all occupations

bachelor's degree: 45% compared to 16% for all occupations

university certificate, degree or diploma above bachelor level: 15% compared to 7% for all occupations

The employment outlook will be Moderate for professional occupations in advertising, marketing and public relations (NOC 11202) in Manitoba for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a moderate number of new positions.

Not many positions will become available due to retirements.

There are a moderate number of unemployed workers with recent experience in this occupation.

Demand for this occupation is driven by government spending and economic conditions.

Many opportunities for this occupation are project and contract based.

Key trends for this occupation include the use of artificial intelligence (AI) and data-driven analysis to forecast behaviour and deliver personalized campaigns across many media channels.

Jobs are concentrated in the Winnipeg region.

Here are some key facts about professional occupations in advertising, marketing and public relations in Manitoba:

Approximately 5,650 people work in this occupation.

Professional occupations in advertising, marketing and public relations mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 12%

Religious, grant-making, civic, and professional and similar organizations (NAICS 813): 10%

Arts, entertainment and recreation (NAICS 71): 7%

Other retail stores (NAICS 44-45, except 445): 7%

Universities (NAICS 6113): 5%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 86% compared to 81% for all occupations

Part-time workers: 14% compared to 19% for all occupations

68% of professional occupations in advertising, marketing and public relations work all year, while 32% work only part of the year, compared to 65% and 35% respectively among all occupations. Those who worked only part of the year did so for an average of 44 weeks compared to 43 weeks for all occupations.

18% of professional occupations in advertising, marketing and public relations are self-employed compared to an average of 12% for all occupations.

The gender distribution of people in this occupation is:

Men: 37% compared to 53% for all occupations

Women: 63% compared to 47% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 12% for all occupations

high school diploma or equivalent: 19% compared to 31% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 12% for all occupations

college certificate or diploma or university certificate below bachelor's: 21% compared to 17% for all occupations

bachelor's degree: 40% compared to 20% for all occupations

university certificate, degree or diploma above bachelor level: 13% compared to 8% for all occupations

The employment outlook will be Moderate for professional occupations in advertising, marketing and public relations (NOC 11202) in Saskatchewan for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a moderate number of new positions.

Not many positions will become available due to retirements.

There are a moderate number of unemployed workers with recent experience in this occupation.

Many opportunities for this occupation are project and contract based.

Key trends for this occupation include the use of artificial intelligence (AI) and data-driven analysis to forecast behaviour and deliver personalized campaigns across many media channels.

With the increasing importance of digital marketing, professionals who can develop and manage digital and social media campaigns may see improved job prospects.

Here are some key facts about professional occupations in advertising, marketing and public relations in Saskatchewan:

Approximately 4,100 people work in this occupation.

Professional occupations in advertising, marketing and public relations mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 13%

Religious, grant-making, civic, and professional and similar organizations (NAICS 813): 8%

Provincial and territorial public administration (NAICS 912): 8%

Universities (NAICS 6113): 8%

Other retail stores (NAICS 44-45, except 445): 6%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 87% compared to 81% for all occupations

Part-time workers: 13% compared to 19% for all occupations

71% of professional occupations in advertising, marketing and public relations work all year, while 28% work only part of the year, compared to 65% and 35% respectively among all occupations. Those who worked only part of the year did so for an average of 44 weeks compared to 43 weeks for all occupations.

12% of professional occupations in advertising, marketing and public relations are self-employed compared to an average of 16% for all occupations.

The gender distribution of people in this occupation is:

Men: 32% compared to 53% for all occupations

Women: 68% compared to 47% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 11% for all occupations

high school diploma or equivalent: 18% compared to 33% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 15% for all occupations

college certificate or diploma or university certificate below bachelor's: 19% compared to 17% for all occupations

bachelor's degree: 47% compared to 18% for all occupations

university certificate, degree or diploma above bachelor level: 10% compared to 7% for all occupations

The employment outlook will be Moderate for professional occupations in advertising, marketing and public relations (NOC 11202) in Alberta for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a few new positions.

Not many positions will become available due to retirements.

There are a moderate number of unemployed workers with recent experience in this occupation.

Economic uncertainty amid ongoing trade disputes may

have some firms rethinking expansion resulting in muted employment growth for this occupation.

However, easing interest rates

could

improve spending and the outlook for this occupation.

With the increasing importance of digital marketing, professionals who can develop and manage digital and social media campaigns may see improved job prospects.

Here are some key facts about professional occupations in advertising, marketing and public relations in Alberta:

Approximately 21,250 people work in this occupation.

Professional occupations in advertising, marketing and public relations mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 16%

Computer systems design services (NAICS 5415): 8%

Religious, grant-making, civic, and professional and similar organizations (NAICS 813): 7%

Other retail stores (NAICS 44-45, except 445): 6%

Local, municipal, regional, aboriginal and other public administration (NAICS 913-919): 5%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 81% compared to 80% for all occupations

Part-time workers: 19% compared to 20% for all occupations

66% of professional occupations in advertising, marketing and public relations work all year, while 34% work only part of the year, compared to 61% and 39% respectively among all occupations. Those who worked only part of the year did so for an average of 43 weeks compared to 42 weeks for all occupations.

21% of professional occupations in advertising, marketing and public relations are self-employed compared to an average of 15% for all occupations.

The gender distribution of people in this occupation is:

Men: 33% compared to 53% for all occupations

Women: 67% compared to 47% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 10% for all occupations

high school diploma or equivalent: 16% compared to 28% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 13% for all occupations

college certificate or diploma or university certificate below bachelor's: 21% compared to 19% for all occupations

bachelor's degree: 46% compared to 21% for all occupations

university certificate, degree or diploma above bachelor level: 11% compared to 9% for all occupations

The employment outlook will be Moderate for professional occupations in advertising, marketing and public relations (NOC 11202) in Nunavut for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a few new positions.

Not many positions will become available due to retirements.

There are a small number of unemployed workers with recent experience in this occupation.

Businesses are increasingly relying on social media and digital platforms for advertising, marketing, and public relations.

Changes in technology, including the availability of online services, artificial intelligence, and the automation of back-office processes, may slow down job growth and change some job roles.

Here are some key facts about professional occupations in advertising, marketing and public relations in Nunavut:

Approximately 50 people worked in this occupation in May 2021.

Professional occupations in advertising, marketing and public relations mainly work in the following sectors:

Public Administration and Defence (NAICS 91): 70%

Other Commercial Services (NAICS 54-56, 81): 15%

The gender distribution of people in this occupation is:

Men: 22% compared to 51% for all occupations

Women: 78% compared to 49% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: 18% compared to 37% for all occupations

high school diploma or equivalent: 18% compared to 22% for all occupations

apprenticeship or trades certificate or diploma: 18% compared to 11% for all occupations

college certificate or diploma or university certificate below bachelor's: 18% compared to 15% for all occupations

bachelor's degree: 27% compared to 10% for all occupations

university certificate, degree or diploma above bachelor level: n/a

The employment outlook will be Limited for professional occupations in advertising, marketing and public relations (NOC 11202) in Newfoundland and Labrador for the 2025-2027 period.

The following factors contributed to this outlook:

Employment decline will lead to the loss of some positions.

Not many positions will become available due to retirements.

There are a small number of unemployed workers with recent experience in this occupation.

Professional occupations in advertising, marketing and public relations are found in firms dedicated to providing these services, as well as within firms operating in other fields and who choose to deliver these services in-house. Roles within this occupation group are diverse and depend on the type of work being carried-out by the hiring company. Verbal and written communications skills are very important, although there is also a need for skills relating to website and app development, graphic design, videography, and the application of various technologies. There is a growing emphasis on technology adoption, and this is changing the nature of many roles. Companies are increasingly turning to social media and other digital platforms to carry out advertising/marketing campaigns and public relations management. Therefore, digital literacy is becoming increasingly important and those possessing more technically specialised skills (such as search engine optimization, machine learning, etc.) may have a competitive advantage. Prospects are greater in the province's larger centres such as St. John's, where greater concentrations of related services already exist. Employment can be short-term, contract-driven, and volatile at times, depending on business conditions and government spending.

Here are some key facts about professional occupations in advertising, marketing and public relations in Newfoundland and Labrador:

Approximately 1,200 people work in this occupation.

Professional occupations in advertising, marketing and public relations mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 13%

Universities (NAICS 6113): 11%

Religious, grant-making, civic, and professional and similar organizations (NAICS 813): 10%

Other retail stores (NAICS 44-45, except 445): 9%

Provincial and territorial public administration (NAICS 912): 8%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 88% compared to 83% for all occupations

Part-time workers: 12% compared to 17% for all occupations

64% of professional occupations in advertising, marketing and public relations work all year, while 36% work only part of the year, compared to 56% and 43% respectively among all occupations. Those who worked only part of the year did so for an average of 43 weeks compared to 40 weeks for all occupations.

17% of professional occupations in advertising, marketing and public relations are self-employed compared to an average of 8% for all occupations.

The gender distribution of people in this occupation is:

Men: 34% compared to 51% for all occupations

Women: 66% compared to 49% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 11% for all occupations

high school diploma or equivalent: 19% compared to 27% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 17% for all occupations

college certificate or diploma or university certificate below bachelor's: 15% compared to 23% for all occupations

bachelor's degree: 47% compared to 14% for all occupations

university certificate, degree or diploma above bachelor level: 16% compared to 7% for all occupations

The employment outlook will be Limited for professional occupations in advertising, marketing and public relations (NOC 11202) in Quebec for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a few new positions.

Not many positions will become available due to retirements.

There are a moderate number of unemployed workers with recent experience in this occupation.

In this occupational group, employment outlooks mainly depend on the economic conditions and public spending.

The growing importance of applications from various technologies is changing the nature of many functions. Furthermore, companies are increasingly turning to social media and other digital platforms to run advertising or marketing campaigns and manage public relations.

Moreover, digital literacy and technical specialization needs, such as search engine optimization and machine learning, could promote job creation in this sector.

However, budget restrictions announced by federal and provincial governments could reduce hiring opportunities in this group.

Here are some key facts about professional occupations in advertising, marketing and public relations in Quebec:

Approximately 44,750 people work in this occupation.

Professional occupations in advertising, marketing and public relations mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 17%

Finance, insurance, real estate and leasing (NAICS 52, 53): 8%

Information and cultural industries (NAICS 51): 7%

Arts, entertainment and recreation (NAICS 71): 6%

Computer systems design services (NAICS 5415): 6%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 87% compared to 82% for all occupations

Part-time workers: 13% compared to 18% for all occupations

66% of professional occupations in advertising, marketing and public relations work all year, while 34% work only part of the year, compared to 62% and 38% respectively among all occupations. Those who worked only part of the year did so for an average of 44 weeks compared to 43 weeks for all occupations.

14% of professional occupations in advertising, marketing and public relations are self-employed compared to an average of 12% for all occupations.

The gender distribution of people in this occupation is:

Men: 30% compared to 52% for all occupations

Women: 70% compared to 48% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 12% for all occupations

high school diploma or equivalent: 8% compared to 19% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 19% for all occupations

college certificate or diploma or university certificate below bachelor's: 19% compared to 22% for all occupations

bachelor's degree: 46% compared to 17% for all occupations

university certificate, degree or diploma above bachelor level: 22% compared to 11% for all occupations

The employment outlook will be Limited for professional occupations in advertising, marketing and public relations (NOC 11202) in Ontario for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a few new positions.

Not many positions will become available due to retirements.

What Types of Employers Are Out There?

Advertising, marketing and public relations firms

Government departments, mainly federal

What are the Main Trends Affecting Employment?

General downsizing by major employers

AI-driven technologies are reshaping job functions and skill sets required across marketing, communications, and digital media roles

What Skills Do I Need to Succeed?

Proficiency in Microsoft Office Suite, Google Analytics, Canva, and Adobe Creative Suite.

Here are some key facts about professional occupations in advertising, marketing and public relations in Ontario:

Approximately 114,150 people work in this occupation.

Professional occupations in advertising, marketing and public relations mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 20%

Computer systems design services (NAICS 5415): 8%

Other retail stores (NAICS 44-45, except 445): 7%

Religious, grant-making, civic, and professional and similar organizations (NAICS 813): 7%

Monetary Authorities - central bank and securities, commodity contracts and other intermediation and related activities (NAICS 521, 522, 523): 5%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 85% compared to 81% for all occupations

Part-time workers: 15% compared to 19% for all occupations

67% of professional occupations in advertising, marketing and public relations work all year, while 33% work only part of the year, compared to 63% and 37% respectively among all occupations. Those who worked only part of the year did so for an average of 43 weeks compared to 43 weeks for all occupations.

17% of professional occupations in advertising, marketing and public relations are self-employed compared to an average of 15% for all occupations.

The gender distribution of people in this occupation is:

Men: 35% compared to 52% for all occupations

Women: 65% compared to 48% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 9% for all occupations

high school diploma or equivalent: 12% compared to 25% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 8% for all occupations

college certificate or diploma or university certificate below bachelor's: 18% compared to 22% for all occupations

bachelor's degree: 49% compared to 24% for all occupations

university certificate, degree or diploma above bachelor level: 18% compared to 13% for all occupations

The employment outlook will be Limited for professional occupations in advertising, marketing and public relations (NOC 11202) in British Columbia for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a few new positions.

Not many positions will become available due to retirements.

There are a moderate number of unemployed workers with recent experience in this occupation.

Companies increasingly rely on social media and digital platforms to execute advertising and marketing campaigns, as well as to manage public relations effectively.

This shift also heightens the demand for digital literacy and technical skills, such as search engine optimization and machine learning, which could create more jobs in this occupational group.

Here are some key facts about professional occupations in advertising, marketing and public relations in British Columbia:

Approximately 32,600 people work in this occupation.

Professional occupations in advertising, marketing and public relations mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 18%

Computer systems design services (NAICS 5415): 10%

Other retail stores (NAICS 44-45, except 445): 8%

Religious, grant-making, civic, and professional and similar organizations (NAICS 813): 8%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 80% compared to 78% for all occupations

Part-time workers: 20% compared to 22% for all occupations

64% of professional occupations in advertising, marketing and public relations work all year, while 36% work only part of the year, compared to 61% and 39% respectively among all occupations. Those who worked only part of the year did so for an average of 43 weeks compared to 42 weeks for all occupations.

25% of professional occupations in advertising, marketing and public relations are self-employed compared to an average of 17% for all occupations.

The gender distribution of people in this occupation is:

Men: 33% compared to 52% for all occupations

Women: 67% compared to 48% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 8% for all occupations

high school diploma or equivalent: 16% compared to 28% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 13% for all occupations

college certificate or diploma or university certificate below bachelor's: 18% compared to 17% for all occupations

bachelor's degree: 45% compared to 22% for all occupations

university certificate, degree or diploma above bachelor level: 16% compared to 12% for all occupations

The employment outlook will be Limited for professional occupations in advertising, marketing and public relations (NOC 11202) in Northwest Territories for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a few new positions.

Not many positions will become available due to retirements.

There are a small number of unemployed workers with recent experience in this occupation.

Businesses are increasingly relying on social media and digital platforms for advertising, marketing, and public relations.

Changes in technology, including the availability of online services, artificial intelligence, and the automation of back-office processes, may slow down job growth and change some job roles.

Here are some key facts about professional occupations in advertising, marketing and public relations in Northwest Territories:

Approximately 150 people worked in this occupation in May 2021.

Professional occupations in advertising, marketing and public relations mainly work in the following sectors:

Public Administration and Defence (NAICS 91): 70%

Other Commercial Services (NAICS 54-56, 81): 15%

92% of professional occupations in advertising, marketing and public relations work all year, while 8% work only part of the year, compared to 71% and 28% respectively among all occupations. Those who worked only part of the year did so for an average of 50 weeks compared to 44 weeks for all occupations.

The gender distribution of people in this occupation is:

Men: 44% compared to 52% for all occupations

Women: 56% compared to 48% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: n/a

high school diploma or equivalent: 23% compared to 26% for all occupations

apprenticeship or trades certificate or diploma: n/a

college certificate or diploma or university certificate below bachelor's: 20% compared to 18% for all occupations

bachelor's degree: 47% compared to 17% for all occupations

university certificate, degree or diploma above bachelor level: 7% compared to 9% for all occupations