NOC 41402: Business development officers and market researchers and analysts

The employment outlook will be Good for business development officers and market researchers and analysts (NOC 41402) in Prince Edward Island for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a moderate number of new positions.

A moderate number of positions will become available due to retirements.

There are a moderate number of unemployed workers with recent experience in this occupation.

Here are some key facts about business development officers and market researchers and analysts in Prince Edward Island:

Approximately 200 people worked in this occupation in May 2021.

Business development officers and market researchers and analysts mainly work in the following sectors:

Federal government public administration (NAICS 911): 25%

Provincial and territorial public administration (NAICS 912): 24%

Other services (except public administration) (NAICS 81): 13%

Accommodation services (NAICS 721): 9%

Computer systems design services (NAICS 5415): 9%

69% of business development officers and market researchers and analysts work all year, while 31% work only part of the year, compared to 59% and 41% respectively among all occupations. Those who worked only part of the year did so for an average of 45 weeks compared to 41 weeks for all occupations.

15% of business development officers and market researchers and analysts are self-employed compared to an average of 13% for all occupations.

The gender distribution of people in this occupation is:

Men: 50% compared to 51% for all occupations

Women: 50% compared to 49% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: n/a

high school diploma or equivalent: less than 5% compared to 28% for all occupations

apprenticeship or trades certificate or diploma: n/a

college certificate or diploma or university certificate below bachelor's: 14% compared to 25% for all occupations

bachelor's degree: 55% compared to 17% for all occupations

university certificate, degree or diploma above bachelor level: 21% compared to 8% for all occupations

The employment outlook will be Moderate for business development officers and market researchers and analysts (NOC 41402) in Newfoundland and Labrador for the 2025-2027 period.

The following factors contributed to this outlook:

Employment decline will lead to the loss of a few positions.

A moderate number of positions will become available due to retirements.

There are a small number of unemployed workers with recent experience in this occupation.

Here are some key facts about business development officers and market researchers and analysts in Newfoundland and Labrador:

Approximately 400 people worked in this occupation in May 2021.

Business development officers and market researchers and analysts mainly work in the following sectors:

Provincial and territorial public administration (NAICS 912): 27%

Federal government public administration (NAICS 911): 14%

Computer systems design services (NAICS 5415): 8%

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 7%

Monetary Authorities - central bank and securities, commodity contracts and other intermediation and related activities (NAICS 521, 522, 523): 7%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 93% compared to 83% for all occupations

Part-time workers: 7% compared to 17% for all occupations

77% of business development officers and market researchers and analysts work all year, while 23% work only part of the year, compared to 56% and 43% respectively among all occupations. Those who worked only part of the year did so for an average of 46 weeks compared to 40 weeks for all occupations.

7% of business development officers and market researchers and analysts are self-employed compared to an average of 8% for all occupations.

The gender distribution of people in this occupation is:

Men: 59% compared to 51% for all occupations

Women: 41% compared to 49% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 11% for all occupations

high school diploma or equivalent: 13% compared to 27% for all occupations

apprenticeship or trades certificate or diploma: 6% compared to 17% for all occupations

college certificate or diploma or university certificate below bachelor's: 20% compared to 23% for all occupations

bachelor's degree: 42% compared to 14% for all occupations

university certificate, degree or diploma above bachelor level: 17% compared to 7% for all occupations

The employment outlook will be Moderate for business development officers and market researchers and analysts (NOC 41402) in Nova Scotia for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a moderate number of new positions.

A moderate number of positions will become available due to retirements.

There are a moderate number of unemployed workers with recent experience in this occupation.

Here are some key facts about business development officers and market researchers and analysts in Nova Scotia:

Approximately 650 people work in this occupation.

Business development officers and market researchers and analysts mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 12%

Monetary Authorities - central bank and securities, commodity contracts and other intermediation and related activities (NAICS 521, 522, 523): 10%

Provincial and territorial public administration (NAICS 912): 9%

Wholesale trade (NAICS 41): 7%

Federal government public administration (NAICS 911): 7%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 90% compared to 82% for all occupations

Part-time workers: 10% compared to 18% for all occupations

75% of business development officers and market researchers and analysts work all year, while 25% work only part of the year, compared to 62% and 38% respectively among all occupations. Those who worked only part of the year did so for an average of 46 weeks compared to 42 weeks for all occupations.

11% of business development officers and market researchers and analysts are self-employed compared to an average of 11% for all occupations.

The gender distribution of people in this occupation is:

Men: 48% compared to 51% for all occupations

Women: 52% compared to 49% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 10% for all occupations

high school diploma or equivalent: 14% compared to 27% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 12% for all occupations

college certificate or diploma or university certificate below bachelor's: 14% compared to 22% for all occupations

bachelor's degree: 45% compared to 20% for all occupations

university certificate, degree or diploma above bachelor level: 21% compared to 10% for all occupations

The employment outlook will be Moderate for business development officers and market researchers and analysts (NOC 41402) in New Brunswick for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a moderate number of new positions.

A moderate number of positions will become available due to retirements.

There are several unemployed workers with recent experience in this occupation.

Here are some key facts about business development officers and market researchers and analysts in New Brunswick:

Approximately 550 people worked in this occupation in May 2021.

Business development officers and market researchers and analysts mainly work in the following sectors:

Federal government public administration (NAICS 911): 18%

Provincial and territorial public administration (NAICS 912): 14%

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 13%

Other retail stores (NAICS 44-45, except 445): 8%

Religious, grant-making, civic, and professional and similar organizations (NAICS 813): 6%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 93% compared to 84% for all occupations

Part-time workers: 7% compared to 16% for all occupations

83% of business development officers and market researchers and analysts work all year, while 17% work only part of the year, compared to 62% and 38% respectively among all occupations. Those who worked only part of the year did so for an average of 48 weeks compared to 42 weeks for all occupations.

16% of business development officers and market researchers and analysts are self-employed compared to an average of 10% for all occupations.

The gender distribution of people in this occupation is:

Men: 59% compared to 52% for all occupations

Women: 41% compared to 48% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 11% for all occupations

high school diploma or equivalent: 19% compared to 30% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 12% for all occupations

college certificate or diploma or university certificate below bachelor's: 18% compared to 23% for all occupations

bachelor's degree: 41% compared to 16% for all occupations

university certificate, degree or diploma above bachelor level: 16% compared to 7% for all occupations

The employment outlook will be Moderate for business development officers and market researchers and analysts (NOC 41402) in Saskatchewan for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a moderate number of new positions.

Several positions will become available due to retirements.

There are a moderate number of unemployed workers with recent experience in this occupation.

Here are some key facts about business development officers and market researchers and analysts in Saskatchewan:

Approximately 650 people work in this occupation.

Business development officers and market researchers and analysts mainly work in the following sectors:

Computer systems design services (NAICS 5415): 13%

Information and cultural industries (NAICS 51): 12%

Wholesale trade (NAICS 41): 11%

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 10%

Monetary Authorities - central bank and securities, commodity contracts and other intermediation and related activities (NAICS 521, 522, 523): 7%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 92% compared to 81% for all occupations

Part-time workers: 8% compared to 19% for all occupations

75% of business development officers and market researchers and analysts work all year, while 25% work only part of the year, compared to 65% and 35% respectively among all occupations. Those who worked only part of the year did so for an average of 45 weeks compared to 43 weeks for all occupations.

10% of business development officers and market researchers and analysts are self-employed compared to an average of 16% for all occupations.

The gender distribution of people in this occupation is:

Men: 51% compared to 53% for all occupations

Women: 49% compared to 47% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 11% for all occupations

high school diploma or equivalent: 19% compared to 33% for all occupations

apprenticeship or trades certificate or diploma: 8% compared to 15% for all occupations

college certificate or diploma or university certificate below bachelor's: 14% compared to 17% for all occupations

bachelor's degree: 45% compared to 18% for all occupations

university certificate, degree or diploma above bachelor level: 14% compared to 7% for all occupations

The employment outlook will be Moderate for business development officers and market researchers and analysts (NOC 41402) in Northwest Territories for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a few new positions.

Several positions will become available due to retirements.

There are a moderate number of unemployed workers with recent experience in this occupation.

Here are some key facts about business development officers and market researchers and analysts in Northwest Territories:

Approximately 100 people worked in this occupation in May 2021.

Business development officers and market researchers and analysts mainly work in the following sectors:

Public Administration and Defence (NAICS 91): 83%

Other Commercial Services (NAICS 54-56, 81): 17%

69% of business development officers and market researchers and analysts work all year, while 31% work only part of the year, compared to 71% and 28% respectively among all occupations. Those who worked only part of the year did so for an average of 47 weeks compared to 44 weeks for all occupations.

20% of business development officers and market researchers and analysts are self-employed compared to an average of 7% for all occupations.

The gender distribution of people in this occupation is:

Men: 60% compared to 52% for all occupations

Women: 40% compared to 48% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: n/a

high school diploma or equivalent: 13% compared to 26% for all occupations

apprenticeship or trades certificate or diploma: n/a

college certificate or diploma or university certificate below bachelor's: 13% compared to 18% for all occupations

bachelor's degree: 47% compared to 17% for all occupations

university certificate, degree or diploma above bachelor level: 13% compared to 9% for all occupations

The employment outlook will be Limited for business development officers and market researchers and analysts (NOC 41402) in Quebec for the 2025-2027 period.

The following factors contributed to this outlook:

Employment is expected to remain relatively stable.

A moderate number of positions will become available due to retirements.

There are a moderate number of unemployed workers with recent experience in this occupation.

Here are some key facts about business development officers and market researchers and analysts in Quebec:

Approximately 7,900 people work in this occupation.

Business development officers and market researchers and analysts mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 16%

Finance, insurance, real estate and leasing (NAICS 52, 53): 9%

Computer systems design services (NAICS 5415): 8%

Local, municipal, regional, aboriginal and other public administration (NAICS 913-919): 7%

Religious, grant-making, civic, and professional and similar organizations (NAICS 813): 6%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 89% compared to 82% for all occupations

Part-time workers: 11% compared to 18% for all occupations

71% of business development officers and market researchers and analysts work all year, while 28% work only part of the year, compared to 62% and 38% respectively among all occupations. Those who worked only part of the year did so for an average of 45 weeks compared to 43 weeks for all occupations.

12% of business development officers and market researchers and analysts are self-employed compared to an average of 12% for all occupations.

The gender distribution of people in this occupation is:

Men: 48% compared to 52% for all occupations

Women: 52% compared to 48% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 12% for all occupations

high school diploma or equivalent: 8% compared to 19% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 19% for all occupations

college certificate or diploma or university certificate below bachelor's: 20% compared to 22% for all occupations

bachelor's degree: 39% compared to 17% for all occupations

university certificate, degree or diploma above bachelor level: 30% compared to 11% for all occupations

The employment outlook will be Limited for business development officers and market researchers and analysts (NOC 41402) in Ontario for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a few new positions.

Several positions will become available due to retirements.

There are several unemployed workers with recent experience in this occupation.

Here are some key facts about business development officers and market researchers and analysts in Ontario:

Approximately 13,450 people work in this occupation.

Business development officers and market researchers and analysts mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 17%

Computer systems design services (NAICS 5415): 10%

Monetary Authorities - central bank and securities, commodity contracts and other intermediation and related activities (NAICS 521, 522, 523): 9%

Wholesale trade (NAICS 41): 8%

Other retail stores (NAICS 44-45, except 445): 6%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 92% compared to 81% for all occupations

Part-time workers: 8% compared to 19% for all occupations

73% of business development officers and market researchers and analysts work all year, while 27% work only part of the year, compared to 63% and 37% respectively among all occupations. Those who worked only part of the year did so for an average of 45 weeks compared to 43 weeks for all occupations.

13% of business development officers and market researchers and analysts are self-employed compared to an average of 15% for all occupations.

The gender distribution of people in this occupation is:

Men: 54% compared to 52% for all occupations

Women: 46% compared to 48% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 9% for all occupations

high school diploma or equivalent: 12% compared to 25% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 8% for all occupations

college certificate or diploma or university certificate below bachelor's: 15% compared to 22% for all occupations

bachelor's degree: 43% compared to 24% for all occupations

university certificate, degree or diploma above bachelor level: 27% compared to 13% for all occupations

The employment outlook will be Limited for business development officers and market researchers and analysts (NOC 41402) in Manitoba for the 2025-2027 period.

The following factors contributed to this outlook:

Employment decline will lead to the loss of some positions.

Several positions will become available due to retirements.

There are several unemployed workers with recent experience in this occupation.

Here are some key facts about business development officers and market researchers and analysts in Manitoba:

Approximately 600 people work in this occupation.

Business development officers and market researchers and analysts mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 14%

Provincial and territorial public administration (NAICS 912): 8%

Monetary Authorities - central bank and securities, commodity contracts and other intermediation and related activities (NAICS 521, 522, 523): 8%

Other retail stores (NAICS 44-45, except 445): 7%

Wholesale trade (NAICS 41): 7%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 93% compared to 81% for all occupations

Part-time workers: 7% compared to 19% for all occupations

77% of business development officers and market researchers and analysts work all year, while 23% work only part of the year, compared to 65% and 35% respectively among all occupations. Those who worked only part of the year did so for an average of 46 weeks compared to 43 weeks for all occupations.

12% of business development officers and market researchers and analysts are self-employed compared to an average of 12% for all occupations.

The gender distribution of people in this occupation is:

Men: 60% compared to 53% for all occupations

Women: 40% compared to 47% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 12% for all occupations

high school diploma or equivalent: 15% compared to 31% for all occupations

apprenticeship or trades certificate or diploma: 5% compared to 12% for all occupations

college certificate or diploma or university certificate below bachelor's: 21% compared to 17% for all occupations

bachelor's degree: 38% compared to 20% for all occupations

university certificate, degree or diploma above bachelor level: 20% compared to 8% for all occupations

The employment outlook will be Limited for business development officers and market researchers and analysts (NOC 41402) in Alberta for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a few new positions.

A moderate number of positions will become available due to retirements.

There are a moderate number of unemployed workers with recent experience in this occupation.

Demand for this occupation is driven by government spending and economic conditions.

Many opportunities for this occupation are project and contract based.

Economic uncertainty amid ongoing trade disputes

may also have some firms rethinking expansion resulting in muted employment growth for this occupation.

As more advanced technologies, including artificial intelligence, machine learning, and enhanced cybersecurity continue to be incorporated into financial analysis systems, employers may require prospective employees to have expanded technical skill sets in these areas. Consultants will support implementation and adoption of new technologies and help transition clients to new ways of working and operating their business.

Here are some key facts about business development officers and market researchers and analysts in Alberta:

Approximately 2,850 people work in this occupation.

Business development officers and market researchers and analysts mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 11%

Computer systems design services (NAICS 5415): 8%

Wholesale trade (NAICS 41): 8%

Oil and gas extraction (NAICS 211): 8%

Architectural, engineering and design services (NAICS 5413): 7%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 90% compared to 80% for all occupations

Part-time workers: 10% compared to 20% for all occupations

72% of business development officers and market researchers and analysts work all year, while 28% work only part of the year, compared to 61% and 39% respectively among all occupations. Those who worked only part of the year did so for an average of 44 weeks compared to 42 weeks for all occupations.

17% of business development officers and market researchers and analysts are self-employed compared to an average of 15% for all occupations.

The gender distribution of people in this occupation is:

Men: 61% compared to 53% for all occupations

Women: 39% compared to 47% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 10% for all occupations

high school diploma or equivalent: 14% compared to 28% for all occupations

apprenticeship or trades certificate or diploma: 5% compared to 13% for all occupations

college certificate or diploma or university certificate below bachelor's: 17% compared to 19% for all occupations

bachelor's degree: 43% compared to 21% for all occupations

university certificate, degree or diploma above bachelor level: 21% compared to 9% for all occupations

The employment outlook will be Limited for business development officers and market researchers and analysts (NOC 41402) in British Columbia for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a few new positions.

Several positions will become available due to retirements.

There are several unemployed workers with recent experience in this occupation.

Here are some key facts about business development officers and market researchers and analysts in British Columbia:

Approximately 3,050 people work in this occupation.

Business development officers and market researchers and analysts mainly work in the following sectors:

Other professional, scientific and technical services (NAICS 5414, 5416-5419): 14%

Computer systems design services (NAICS 5415): 12%

Other retail stores (NAICS 44-45, except 445): 7%

Wholesale trade (NAICS 41): 7%

Monetary Authorities - central bank and securities, commodity contracts and other intermediation and related activities (NAICS 521, 522, 523): 6%

The distribution of full-time and part-time workers in this occupation is:

Full-time workers: 88% compared to 78% for all occupations

Part-time workers: 12% compared to 22% for all occupations

68% of business development officers and market researchers and analysts work all year, while 32% work only part of the year, compared to 61% and 39% respectively among all occupations. Those who worked only part of the year did so for an average of 43 weeks compared to 42 weeks for all occupations.

19% of business development officers and market researchers and analysts are self-employed compared to an average of 17% for all occupations.

The gender distribution of people in this occupation is:

Men: 56% compared to 52% for all occupations

Women: 43% compared to 48% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: less than 5% compared to 8% for all occupations

high school diploma or equivalent: 14% compared to 28% for all occupations

apprenticeship or trades certificate or diploma: less than 5% compared to 13% for all occupations

college certificate or diploma or university certificate below bachelor's: 15% compared to 17% for all occupations

bachelor's degree: 42% compared to 22% for all occupations

university certificate, degree or diploma above bachelor level: 24% compared to 12% for all occupations

The employment outlook will be Limited for business development officers and market researchers and analysts (NOC 41402) in Nunavut for the 2025-2027 period.

The following factors contributed to this outlook:

Employment growth will lead to a few new positions.

Not many positions will become available due to retirements.

There are several unemployed workers with recent experience in this occupation.

Here are some key facts about business development officers and market researchers and analysts in Nunavut:

Approximately 50 people worked in this occupation in May 2021.

Business development officers and market researchers and analysts mainly work in the following sectors:

Public Administration and Defence (NAICS 91): 83%

Other Commercial Services (NAICS 54-56, 81): 17%

75% of business development officers and market researchers and analysts work all year, while 25% work only part of the year, compared to 72% and 28% respectively among all occupations. Those who worked only part of the year did so for an average of 46 weeks compared to 44 weeks for all occupations.

The gender distribution of people in this occupation is:

Men: 33% compared to 51% for all occupations

Women: 67% compared to 49% for all occupations

The educational attainment of workers in this occupation is:

no high school diploma: n/a

high school diploma or equivalent: 23% compared to 22% for all occupations

apprenticeship or trades certificate or diploma: 31% compared to 11% for all occupations

college certificate or diploma or university certificate below bachelor's: 15% compared to 15% for all occupations

bachelor's degree: 15% compared to 10% for all occupations

university certificate, degree or diploma above bachelor level: 15% compared to 6% for all occupations